Advertising Agency: Leo Burnett, São Paulo, Brazil
Chief Creative Officer: Marcelo Reis
Executive Creative Director: Guilherme Jahara
Creative Director: Rodrigo Jatene
Copywriter: Caio Lekecinskas
Art Director: Rafa Oliveira
To create business, to stimulate creativity and help customers beat the crisis, BEING France and Bergère de France, the leading French spinner, created the first ever customer-generated wool coupon.
Customers were invited to pick one of 4 coupon designs (-5%, -10%, -15% and -20%) from a brochure, use their cast-off yarn to knit the coupon according to their level of expertise, and bring it back to their Bergère de France boutique to get the discount on their next purchase.
“The better you knit, the more you save.”
Advertising Agency: BEING, Paris, France
Chief Creative Officer Alasdhair Macgregor Hastie
Creative Director: Thierry Buriez
Art Director: Nicolas Comastri
Copywriter: Jérémy Jamet
Advertising Agency: Artplan, Sao Paulo, Brazil
Executive Creative Director: Roberto Vilhena
Creative Director: Rodrigo Moraes
Copywriter: Tiago Trindade, Rodrigo Sanches
Art Director: Diogo Barbosa, Guilherme Grotti
Account Director: Guilherme Juliani, Viviane Sade
Account Manager Fernanda Cunha
Media: Lilian June, Karla Villela, Andréa Ferreti, Adriana Muniz
Planner: Katia Barros, Aline Alonso
Art Buyer: Vivian Tomaz
Graphic Production: Bruno Werner
Advertising Agency: Grey, Milan, Italy
Associate Creative Directors: Francesco Fallisi, Simona Angioni
Art Directors: Alice Pozzi, Andrea Pioppi
Copywriters: Francesca Andriani, Serena Pulga
Tv Producer: Monica Cadringher
Head of Print Production: Emilano Bianchi
Account Supervisors: Chiara Soloni, Elisa Rizzuto
Case Movie Soundtrack: Matteo Buzzanca
Web Designer & Interactive Creative Director: Beppe Bizzarro
Web Developer: Purple Network
Production Company: The Family
Executive Producer: Stefano Quaglia
Line producer: Alessandra Bracaglia
Producer: Carlotta Magnani
Director: Anna Negri
Director of Photography: Alessandro Pavoni
Editor: Alessio Doglione
Scenographer: Emita Frigato
Makeup Artist: Dalia Colli
Hairstylist: Rodolfo Sifari
Special Effects: Leonardo Cruciano
Music Composer: Dominik Scherrer
Color Correction and CGI: Bloompix
Advertising Agency: dim&canzian, São Paulo, Brasil
Chief Creative Officer: Michele Dim D’Ippolito
Chief Media Officer: Marcio Canzian
Creative Director: Michele Dim D’Ippolito, Gabriel Araujo, Bruno Salgueiro
Art Director: Ale Parme, Michele Dim D’Ippolito, Bruno Salgueiro
Copywrite: Guga Borges
Typographer: Ale Parme
Head of Planning: Samantha Barbieri
Project Coordination: Barbara Marques
Producer: Carlos Guardino
“Smart fortwo. It can park anywhere.”
Advertising Agency: RMG Connect, Madrid, Spain
Creative Directors: Nacho Rojo, Nacho Herranz
Art Director: Nacho Rojo
Copywriter: Nacho Herranz
Producer: Antonio Ortega
Advertising Agency: Grabarz&Partner, Hamburg, Germany
Advertising Agency: Ogilvy & Mather, Prague, Poland
Creative Directors: Will Rust, Tomas Belko
Copywriter/art director: Jiri Langpaul
Account director: Frantisek Mares
Head of art: Daniel Kupr
Advertising Agency: JWT, Brazil
Executive Director of Creation: Ricardo John
Creative Director: Rodolfo Amaral and Ricardo Marques
Creatives: Fernando Christo, Filipe Matiazi
Production: Flávio Schafer, Eduardo Santini, Alessandra Carvalho
Advertising Agency: Sancho BBDO, Bogotá, Colombia
VP Creative: Hugo Corredor – Giovanni Martinez
Creative Directors: Damian Montañez, Cristian Alzate
Art Directors: Camilo Jiménez, Daniel Marín
Copywriter: Jose Luis Rueda
Account Manager: Natalia Pérez
Every year, fireworks and firecrackers of dubious origins cause a large number of accidents in Peru. Unfortunately, the primary victims are children. That is why ANIQUEM, Association for the Help of Burned Children, asked us to create a message for parents to be aware of this serious problem and to make them realize that firecrackers are not and should not be treated as a game for their kids.
Advertising Agency: McCann Lima, Perú
General Creative Director: Mauricio Fernandez-Maldonado
General Creative Director: Nicolás Romanó
Head of Art: Giovanni Macco
Art Director: Luis Beltrán
Copywriter: Martín Vigo
Illustrator: Luis Beltrán
Producer: Jacky Salhuana
Mizuno Morelia – Anúncio Mais Leve do Mundo from Ricardo Dolla on Vimeo.
Advertising Agency: Talent, Brazil
Creative Director: João Livi, Alexandre Nego Lee, Rodrigo Bombana
Art Director: Felipe Lemes
Copywriter: Ricardo Dolla, Arturo Marenda
Photographer: Mario Coelho
Digital artist: Leandro Furya, Sandro Satake
Advertising Agency: DDB, Barcelona, Spain
Chief Creative Officer: José María Roca de Vinyals
Creative Director: Guillermo Santaisabel
Art Director: Cristina Rodriguez
Copywriter: Guillermo Santaisabel, Cristina Rodriguez
Executive Producer: Enrique Feijoo
Agency Producer: Elena Carrasco
Art Buyer: Carmen Torrado
Photographer: Alberto Escudero
Business Director: Gorka Lozano
Account Director: Javier Villalba
Production Company: Fandango Films/Antiestatico
Director: Fever
Executive Producer: Pablo Perez-Paya
Producer Manager: Alex Martin
Producer: Natacha Martin
Advertising Agency: Saatchi & Saatchi, Australia
Executive Creative Director: Damon Stapleton
Creatives: Gene Brutty, Timothy Seddon, Darren Borrino, Stuart Turner
Group Account Director: Jasmin Barnes
Account Executive: Elizabeth Bourke
Producer: Claire Colohan
3D Designer: Mark Sterne
Advertising Agency: Leo Burnett, Chicago, USA
Global Chief Creative Officer: Mark Tutssel
Chief Creative Officer: Susan Credle
Executive Creative Director: Jeanie Caggiano
Creative Directors: Phil Jungmann, Matt Miller
Design Director: Alisa Wolfson
Copywriter: Adam Ferguson
Art Director: Kate Harding-Jackson
Senior Designers: Kelly Dorsey, Kyle Poff, Peter Ty
Designer: Casey Martin
Executive Producer: Rob Tripas
Senior Producer: Laurie Gustafson
Production Designer: Chris Apap
Account Director: Karla Flannery Josh Raper
Assistant Account Executives: Riley Bernardin, Dane Gunderson
Creative Resource Manager: Joe Maggiore
PR: Tina Stanton, Lynsey Roumell, Megan Maupin
Advertising Agency: ThinkTank, Edmonton, Canada
Creative Director: Dale Bochon
Art Director: Bryan MacNeill
Copywriter: Dale Bochon
Additional credits: Aaron Kroetsch, Kathy Watts, Ed Langer
