Archive for Print
May 16, 2013 at 10:24 · Filed under Print



“Arno. The perfect mix no matter the ingredients.
New Arno. Mixer Deluxe”
Advertising Agency: Publicis, Brazil
Creative Directors: Hugo Rodrigues, Leo Macias
Copywriter: Alexandre Abrantes
Art Directors: Alessandro Cassulino, Rodrigo Panucci
Photographer: Pedro Dimitrow
Producers: Rita Vilarim, Thiago Loureiro, Emerson Russo
Art Buyer: Selma Momosse
Account Supervisor: Ana Flávia Back
Advertiser’s Supervisor: Eliana Leonhardt
Account Managers: João Paulo Hessel, Fábio Simão, Gleidys Salvanha
Post Production: Burti Hd, Arizona
May 16, 2013 at 10:22 · Filed under Print


“More than one world to know. Afs International educational experience.”
Advertising Agency: Ogilvy & Mather, Buenos Aires, Argentina
Executive Creative Directors: Javier Mentasti, Maximiliano Maddalena
Creative Directors: Patricio Elfi, Juan Pablo Carrizo
Art Director: Juan Ignacio Peirano
Copywriter: Guido Freiberg
Illustrator: Martín Orza
May 16, 2013 at 09:31 · Filed under Print



“No text is worth the risk. Don’t text and drive.”
Advertising Agency: PS10, Rio de Janeiro, Brazil
Creative Director: Otávio Mello
Art Director: Hugo Luquetti
Copywriter: Daniel Donato
Illustrator: Heitor Satyro
May 16, 2013 at 08:31 · Filed under Print



Advertising Agency: DDB, Barcelona, Spain
Chief Creative Officer: José María Roca de Vinyals
Executive Creative Director: Fernando Barbella
Creative Directors: Paco Cabrera, Sergi Perez
Art Director: Daniel Ubach
Copywriter: Anace Moreno
Photographer: Alexis Mire
Business Director: Gorka Lozano
Account Supervisor: Veronica Coz
May 16, 2013 at 06:31 · Filed under Print



Advertising Agency: DDB, Barcelona, Spain
Chief Creative Officer: José María Roca de Vinyals
Creative Directors: Javier Melendez, Xavi De La Cruz
Art Director: Alba Ciércoles, Elisabet Capdevila
Copywriter: Andres Travi
Illustrator: Ignasi Font
Business Director: Gorka Lozano
Account Director: Javier Villalba
Account Supervisor: Ester Vall
May 16, 2013 at 04:31 · Filed under Print



“All the muscles you need.”
Advertising Agency: Publicis, Brussels, Belgium
Worldwide Creative Director: Erik Vervroegen
Executive Creative Director: Erik Vervroegen, Paul Servaes
Copywriter: Kwint De Meyer
Art Director: Daniel Van den Broucke
Photographer: Nadav Kander
Art Buyers: Jean-Luc Chirio, Lauriane Dula
Account Manager: Jonas De Wit
Production: l’Adresse& legend LA pour Elysian fields
DTP: Frederic Dupont
May 16, 2013 at 01:02 · Filed under Print


Advertising Agency: Heads Propaganda, Brazil
Creative Director: Flávio Medeiros
Copywriter: Gabriel Lepesteur
Art Director: Fernando Maciel
Account Supervisor: Letícia Machado
Account Manager: Flávia Cotrim
Art Buyer: Vanessa Arruda
Producer: Alexandre Godinho
Photographer: Manipula
May 15, 2013 at 22:50 · Filed under Print



The story behind a painting can be as fascinating as the painting itself. That’s what the ad and poster campaign created by DDB Brasil for MASP’s (São Paulo Museum of Art) guided tours shows.
The ad pieces use the comic books language to tell the real story of important paintings in the museum’s collection. The pieces, painted by masters such as Van Gogh, Renoir and Modigliani are shown as comics.
Each narrative emulates the respective artist’s style, as if it had been taken out of the artist’s sketchbook. Many frames were inspired by real paintings and sketches. The copy also makes historical references with real quotes from the authors and characters from the piece. “A painting is just a part of the story”, the campaign was designed to reach both laymen and those who already have an interest in the story of the arts.
The idea is to convey to both audiences that to admire a painting on the wall can be just a part of the full experience – and thus promote the Guided Tours service that features the detailed story of the paintings in MASP’s collection, the trajectory of their artists and the historical contextualization of each piece.
Advertising Agency: DDB, Brazil
Executive Creative Director: Marco Versolato
Creative Director: Luciano Lincoln, Wilson Mateos
Copywriter: Marco Abrucio
Art Director: Ulisses Razaboni
Account Supervisor: Mônica de Carvalho, Daniel Malavazzi
Advertiser’s Supervisor: Paulo Donizete Martinez
Art Buyer: Clariana Costa, Alessandra Salles
Illustrator: Estudiorama
Maockup: Mockup10 (Hugo Miguel)
Photographer: Sergio Prado
Graphic Prduction: Clariana Costa, Anelito Nóbrega
Less: 24\7id
May 15, 2013 at 20:26 · Filed under Print



Advertising Agency: Artplan, São Paulo, Brazil
Executive Creative Director: Roberto Vilhena
Creative Director: Rodrigo Moraes
Copywriter: Frederico Cruz, Tiago Trindade
Art Director: Felipe Branquinho, Rodrigo Moraes
Account Director: Ana Paula Sanchez
Account Supervisor: Evelyn Silvestre
Photographer: Gabriel Bianchini
Ilustrator: Good Images
Media: Keyla Silva
Art Buyer: Vivian Tomaz
Graphic Production: Bruno Werner
May 15, 2013 at 18:37 · Filed under Print




“Texing and driving don’t mix.”
Advertising Agency: Publicis, Mexico
Chief Creative Officer: Erik Vervroegen
Executive Creative Director: Héctor Fernández Maldonado
Creative Director: Jessica Apellániz, Luis Enríquez “Madruga”
Copywriter: Jessica Apellániz
Art Director: Bastien Grisolet, Luis Enríquez “Madruga”
Photographer: Adolfo Fiori, Fhmtcgi : Jef Prod
May 15, 2013 at 18:14 · Filed under Print



“Bye Bye Daydreams.”
Advertising Agency: Leo Burnett, Berlin, Germany
Chief Creative Officer: Andreas Pauli
Executive Creative Director: Andreas Laeufer
Creative Director: Axel Tischer, Gabriel Mattar
Copywriter: Rodrigo Linhares
Art Director: Felipe Cury
Illustrator: Halil Mete
Account: Lennart Wittgen
May 15, 2013 at 18:08 · Filed under Print


Like last year, Renault has taken up the cause to toot the horn for the European Week of Courtesy on the Road. And the most courteous act we can do on the road is to give way to others. Like giving up a parking spot. This is literally what Renault is doing – giving up its place in the press. The brand has given up a full page ad in Belgian daily newspapers to VW Golf and to Nissan Juke.
Advertising Agency: Publicis, Brussels, Belgium
Creative Director: Paul Servaes
Art Director: Alain Janssens
Copywriter: Eric Piette
Account Director: Francis Lippens
May 15, 2013 at 12:31 · Filed under Print


“Makes yummy, not dummy.”
Advertising: Grey, Indonesia
Executive Creative Director: Randy Rinaldi
Art Director: Yohanes Chayadi
Copywriter: Bramuhadi Satria
Client Team Director: Ms. Ly Min
Agency Producer: Iman Soesanto
Photographer: Artli Ali
Typographer: Yohanes Chayadi
Digital Imaging Artist: Heru Suryoko
May 15, 2013 at 08:33 · Filed under Print

Advertising Agency: Y&R, Argentina
Executive Account Director: Eugenia Slosse
Executive Creative Directors: Martín Mercado, Darío Rial, Diego Tuya, Martín Goldberg
Art Director: Damián Garófalo
Copywriter: Silvio Caielli
Production company: Lindatv
Account Director: Ariadna Barcia
Photographer Producer: Fernando Costanza
May 15, 2013 at 08:32 · Filed under Print

Advertising Agency: Y&R, Argentina
Photographer Producer: Fernando Costanza
Executive Creative Directors: Martín Mercado, Diego Tuya, Darío Rial, Martín Goldberg
Art Director: Martín Stuart
Copywriter: Alejandro Devoto
Account Director: Ariadna Barcia
Photographer: Buena Vista Fotografía
Retoucher: Daniel Romanos
May 15, 2013 at 05:31 · Filed under Print



Advertising Agency: Publicis, Brazil
Creative Directors: Hugo Rodrigues, Leo Macias
Copywriter: Guilherme Nesti
Art Directors: Eduardo Pastor, Felipe Drummond
Photographer: Thiago Antonovas
Illustrator: Leonardo Dolfini
Producers: Rita Vilarim, Thiago Loureiro, Emerson Russo
Art Buyer: Selma Momosse
Account Supervisor: Ana Flávia Back
Advertiser’s Supervisors: Stefania Granito, Marcela Iglesias
Account Manager: Fábio Simão
Post Production: Burti Hd And Arizona
May 15, 2013 at 03:30 · Filed under Print

“Your favourite peanut butter, now with honey. Spread something new.”
Advertising Agency: DraftFCB, Toronto, Canada
Creative Directors: Robin Heisey, Jeff Hilts, Pat Pirisi
Art Director: Aya Refaeli-Bernardo
Copywriter: Greg Gray
Photographer: Philip Rostron / Instil Productions
Print producer: Victor Carvalho
May 15, 2013 at 01:31 · Filed under Print



“Terror also has a spot in the 140 Characters Film Festival. Festival of short films inspired by tweets.”
Advertising Agency: Sancho BBDO, Bogota, Colombia
Creative VPs: Hugo Corredor, Giovani Martínez
Creative Directors: Andrés Norato, Claudia Murillo
Art Directors: Claudia Murillo, Oscar Correa
Copywriter: Andrés Norato
Account Managers: Monica Nieto, Lucha Ortíz
May 15, 2013 at 01:30 · Filed under Print


“Rock classes now also for kids.”
Advertising Agency: Yeah!, Curitiba, Brazil
Creative Director: Sandro Serzedello
Art Directors: Bruno Regalo, Mariane Silvestre
Copywriter: Fabiano Teixeira
May 15, 2013 at 01:30 · Filed under Print
URL: http://marginsmedia.com
Advertising Agency: ACW Grey, Tel-Aviv, Israel
Executive Creative Director: Tal Riven
Copywriter: Kobi Cohen
Art director: Karin Gross
Special projects Producers: Yael Hermesh, Galit Siman-Tov
Post production Producer: Roni Brand
Digital Producer: Ofer Klein
Media Company: MediaCom
Sound company: Signal Music & Sound Ideas
Sound Editor: Roy Dotan
Narrator: Bobby Lax
Original Music: Tomer Biran
Video Editors: Snowball VFX
May 14, 2013 at 22:41 · Filed under Print


Advertising Agency: Publicis, Sao Paulo, Brazil
Creative Director: Hugo Rodrigues, Kevin Zung
Copywriter: Margit Junginger
Art Director: Widerson Souza
Illustrator: Zombie Studio
Art Buyer: Selma Momosse
Account Supervisor: Silvia Brihy
Advertiser’s Supervisor: Glen Valente, Priscila Stoliar
Account Manager: Ricardo Ferraroni
May 14, 2013 at 13:04 · Filed under Print

Advertising Agency: Verba, Milan, Italy
Executive Creative Director: Luca Cortesini, Michelangelo Cianciosi
Art Director: Daniel Cambò
Copywriter: Giovanni Adamo
Illustrator: Mozart