This is the latest campaign from Microsoft and Hotmail in Sweden. The idea is to fight spam in a friendly way. Inviting spammers to a seminar at the Swedish offices in Stockholm. The campaign is named Spammers’ Aid
and it aims to help spammers put their programming and online marketing skills to better use, instead of spamming, now that Hotmail stops 97 % of all spam. The goal is a spam free inbox for Swedes.
Advertising Agency: JMW, Stockholm, Sweden
Creative Director: Joakim Karlsson
Jr Creative Director: Samuel Garlöv
PR: Thomas Hansen
Art Director: Annelie Karlsson
Director: Robinovich
Producer: John Hichens
The once beautiful wetland of the Niger Delta has been devastated by decades of pollution and neglect. Shell is one of a number of oil companies operating in the Niger Delta, where there has been 2,000 major oil spills, ruining the lives of the millions of people who live in the region. Shell cannot be allowed to get away with it. It is their leaks that have caused the problem, and it is time they cleaned up their mess and adequately compensated the people of the Niger Delta.
April 26, 2012 at 01:38 · Filed under Web, Web Film
Advertising Agency: BBH, New York, USA Creative Directors: Jessica Shriftman, Zac Sax Art Director: Willy Wang Other Credits: Rosemary Melchior, Dane Larsen, Brian Moore, Heidi Hackemer, Saneel Radia, Robert Weeks
Brief:
Create excitement for LEGO Star Wars around the premiere of Star Wars Episode 1 in 3D.
Idea:
We also brought LEGO to a new dimension: By turning LEGO into music – with a gigantic street organ consisting of 20,000 LEGO Star Wars bricks. These were arranged in such a way that they played the Star Wars theme tune when the crank was turned – while at the same time showcasing the sets we wanted to promote, integrated into four fascinating Star Wars worlds (Hoth, Tatooine, Endor and the Death Star).
Around the time of the premiere, the organ was displayed in cinemas and at special events all over Germany. Fans could play it themselves and order the sets built on the organ via a QR-Code and a microsite.
Advertising Agency: Serviceplan, Munich, Germany
Chief Creative Officer: Alex Schill
Executive Creative Director: Matthias Harbeck
Creative Director: Oliver Palmer, Alexander Rehm
Art Director: Andreas Balog, Marijo Sanje
Graphic Design: Anna Tracy Wodera
Copywriter: Nicolas Becker, Lorenz Langgartner
Advertising Agency: Publicis Brussels, Brussels, Belgium
Creative Director: Paul Servaes, Alain Janssens
Art Director: Daniel Van den Broucke
Copywriter: Kwint De Meyer
Account manager: Michael Ogor
TV production: Jan-Frederik De Greve
Photographer: Getty Images
Production: Frédéric Dupont
To draw the attention of young creatives from the Portuguese ad community, Fuel Lisbon decided to use two of the most awarded creatives in the world – whom by the way started getting famous while working in Portugal – Icaro Doria and Chacho Puebla. Although Icaro (famous for his “Flags” Campaign) and Chacho (the brain behind the multi awarded “Museo Efemero”) are no longer working in Portugal (Icaro Doria returned to his homeland São Paulo to start-up Wieden Kennedy Brazil and Chacho Puebla is now at Lola Madrid), their stories and awards continue to inspire young creatives in Portugal year after year. While Icaro and Chacho supported the idea from the beginning, the agency soon realized that it wouldn’t be possible to actually have them on the spot. So the “look-alike version” started making sense. It the spot, two Icaro and Chaco “wanna-be’s” challenge young creatives everywhere to be the next creative popstars. Or as the pay-off says “Be the next Icaro Doria. Be the next Chacho Puebla.”
Advertising Agency: Fuel Lisboa, Portugal Creative Directors: Marcelo Lourenço, Pedro Bexiga Copywriter: Andreia Ribeiro Art Director: Ricardo Marques Tv Producer: Pedro Silva Directors: Alexandre Montenegro, Nuno Portimão D.O.P: Vitor “Maninho” Rebelo Sound Design: Dizplay Music: Nuno Tempero Approve By: Ana Paula Costa
Advertising Agency: DDB, NY, USA Chief Creative Officer: Matt Eastwood Executive Creative Director: Janet Guillet Head Of Art: Menno Kluin Creative Director / Copywriter: Beth Mart Creative Director / Art Director: Dianne Rella Account: Jen Pearse-haran Executive Producer: Joanne Diglio Edit House: Union Editorial Editors: Michael Colao, Jim Haygood Head Of Production: Ed Zazzera Director: Riess/hill Edit House: Union Editorial Ny/la Production Co: Paydirt Music House: Singing Serpent Composer: Brandon O’connor
April 15, 2012 at 01:13 · Filed under Film, Web Film
To demonstrate the technical aspects of ASICS shoes, we created StopAtNever.com, a parallax scrolling site that houses 10 short, fun films, each about a different technical aspect of various ASICS shoes. Click to the right for a more technical look at what’s being demonstrated.
Advertising Agency: Vitro, San Diego/New York, USA Creative Chairman: John Vitro Chief Creative Officers: Jonas Hallberg, Liron Reznik Creative Director: KT Thayer Copywriter: Schuyler Vanden Bergh, Simone Nobili Sr. Art Director: Cris Westrell Art Directors: Kevin Lukens, Kevin Cimo, Dominic Al-Samarraie Agency Producer: Mickey Strider Executive Digital Producer: Lina Drott Digital Producer: Christoffer Lorang Dahl Digital Production: Kokokaka Video Production: 13 Keys Video Editing: Dave Friz, 13 Keys Sound Design: 13 Keys
April 13, 2012 at 15:20 · Filed under Film, Web Film
Advertising Agency: TBWA Being, Paris, France
Creative Director: Thierry Buriez
Art Director: Stéphane Sacuto
Copywriter: Kate McMullen
Brand Manager: Marie Reynaud
TV Production: TBWA\ELSE, Hervé Dommange
Sound Producer: TBWA\ELSE, Fabrice Pouvreau
Production Company: Blue Film
Producer: Philippe Garnier
Director: Bertrand Touchard / InDaPROD
Producer: Philippe Garnier
Voice-over: Charlotte Rampling
He is the king of Stock Images. He is always with you, everywhere you go. He is omnipresent.
He is The World’s Most Downloaded Man.
And now Câmera Clara Photography Studio will show you who he really is.
Advertising Agency: Filadélfia, Belo Horizonte, Brazil
Creative Director: Dan Zecchinelli
Art Director: Ricardo Matos
Copywriter: Manuel Rolim
Director: João Paz
First Assist. Director: Cecília Torquato
April 12, 2012 at 21:09 · Filed under Film, Web Film
Advertising Agency: Hill Holliday, Boston, USA
Chief Creative Officer: Lance Jensen
Creative Director: Rob Rich
Copywriter: Ben Huser
Art Director: Rafael Segri
Agency Producer: Bryan Sweeney
Account Lead: Cliff Stevens
Production Company: Radical Media
Director: Timothy Saccenti
Producer: Brody Baker
Mask Maker: Zoe Morsette
Production Designer: Andrea Huelse
DOP: Ivan Abel
Editorial Company: Bug Editorial
Editor: Andre Betz
Sound Design: Andre Betz
Music Creation: Joe Sicurella/David Carden at Face the Music
Animation: Blind
EFX: Peter Amante
Advertising Agency: Buzzman, Paris, France
Creative Director: Georges Mohammed-Cherif
Agency Manager: Thomas Granger
Concept: Tristan Daltroff
Art Director: Louis Audard
Project Manager: Olivier Lopez, Marion Quesada
Tv Producer: Vanessa Barbel, Elodie Poupeau
Digital Production Manager: Laurent Marcus, Julie Bourges
Community Managers: Huber Munyazikwiye, Julien Scaglione
Film Production: Les Télécréateurs
Director : Adrien Armanet
Web Production: Les 84
Advertising Agency: RPA, Santa Monica, USA
Executive Creative Director:: Joe Baratelli
SVP Group Creative Director: Jason Sperling, J Barbush
Copywriter: Tylynne McCauley
Director: Mark Tripp
Director of Photography: Stephen Carmona
Advertising Agency: Spillman/Felser/Leo Burnett, Zurich, Switzerland Executive Creative Director: Peter Brönnimann Creative Directors: Diana Rossi, Simon Staub Copywriters: Barbara Hutter, Diana Rossi Art Director: Niels Schäfer Art Buyer:: Suzana Kovacevic Film production: Plan B
March 25, 2012 at 16:48 · Filed under Film, Web Film
Executive Creative Director: Eitan Chitayat Copywriter: Eitan Chitayat, Shelley Hermon, Brad Mislow Art Director: Manuel Dischinger / Lobo Production Companies: Lobo, Birdo Studio, The Ebeling Group Directors: João Tenorio / Lobo, Coi Belluzzo / Lobo Creative Directors: Mateus de Paula Santos / Lobo EPs: Mick Ebeling / The Ebeling Group, Alberto Lopes / Lobo, Sergio Salles / Lobo Producers: Shelley Hermon / Firefly Pictures), Sue Lee / The Ebeling Group, Patrizia Fanganiello / Lobo Line Producer: Davis Fabri / Lobo Israel Casting Director: Nitsana Bellehsen Brazil Casting Director: Daniel Ortega Voice Directors: Nitsana Bellehsen, Adi Topol English Boys Voice Overs: Moti Rosenzweig, Zaki Hinnawi Hebrew / Arabic Boys Voice Overs: Hadi Josef, Lear Issa Hebrew / Arabic Boys Voice Overs: Michel Joelsas, Gabriel Fayad Music: Wicked Music Composers: Vico Sharabani, Daniel Freedman, Omer Avital Sound Recording & Mixing: Sweet Sound, Lobo Mixers: Uri Kalian, Raw Audio, Roberio Barbosa Footage: Highlight Films, Firefly Pictures Editors: João Tenorio, Vinicius Martins, Shelley Hermon, Sari Ezouz Compositing: João Tenorio
Advertising Agency: Publicis Mojo, Sydney, Australia
Creative Director: Pim Van Nunen
Copywriter: Ian Williamson
Art Director: Pim Van Nunen
Agency Producer: Jasmin Helliar
Director: Matt Kamen
Prod. Co.: Photoplay Films
Producer: Florence Tourbier
Post Prod: The Gingerbread Man
VFX: Craig Deeker
Editor: Cameron Hales
Sound Post: Sonar Music
Sound Mix: Wes Chew
