“4G LTE. Amazingly big downloads.”
Advertising Agency: Unisono, Manama, Bahrain
Executive Creative Director: Liam Farrell
Creative Group Head / Art Director: Marcus Koskinen
Copywriter: Ahmed Waheed Hamdy
Illustrator / Photographer: Aleksei Segodin
Retouchers: Aleksei Segodin, Jose Aubele
Advertising Agency: Unisono, Manama, Bahrain
Executive Creative Director: Liam Farrell
Creative Group Head / Art Director: Marcus Koskinen
Copywriter: Ahmed Waheed Hamdy
Photographer: Alan Sailer
Retouchers: Aleksei Segodin, Jose Aubele
Illustrator: Aleksei Segodin
My Blood is red and black is a campaign created by Leo Burnett Tailor Made for Hemoba (The blood bank of Bahia State) and E.C.Vitória. It raised blood donations in 46% and got national and international repercussion.
Advertising Agency: Leo Burnett Tailor Made, Brazil
Executive Creative Director: Marcelo Reis
Creative Director / Art Director: Guilherme Jahara
Creative Director: Rodrigo Jatene
Art Directors: Rodolfo Fernandes, Alexandre Pagano
Copywriters: Erick Mendonça, João Caetano Brasil
Advertising Agency: Leo Burnett, Chicago, USA / Leo Burnett, Sydney, Australia
Global Chief Creative Officer: Mark Tutssel
Chief Creative Officer / Art Director: Andy DiLallo
Executive Creative Directors: Dave Loew, Jon Wyville
Creative Directors: Grant McAloon, Vince Lagana
Art Director: Justin Carew
Copywriter: Iggy Rodriguez
Designers: Omari Miller, John-Henry Pajak, David Mugford
Director / Editor: Patrick Fileti
2nd unit director: Angus Forbes
Creative Technology Director: Chad Mirshak
Creative Technologists: Brendan Crich, Keong Seet, Scott North
Executive Director of Production: Vincent Geraghty
Directors of Production Operations: Michael Shanahan, Amir Mireskandari
Executive Producer: Adrian Gunadi
Producers: Stephen Clark, Michelle Browne
Executive Strategy Director: Wells Davis
Strategy Director: Olivier Tse
Executive Account Director: Bob Raidt
Account Supervisor: Katie Nikolaus
Production: Highlight Films, The Super Group
Set: Full Circle Corporation Marketing
Music: Song Zu
BOS Ice Tea’s latest offering comes in the form of a viral video shot and produced by Tonic Africa, South Africa. The spot features their energy variant BOS Energy – a healthy, lightly sparkled organic Rooibos ice tea, with a natural cranberry flavour that gives you juice – without the nervous edge. The spot follows two energetic youths on their way to play a game of basketball. One of the guys finishes off a BOS Energy drink and casually tosses the can into a nearby bin. An inquisitive bee finds the drink irresistible and disappears into the can for a taste. After a few sips, the bee starts buzzing ferociously until it lifts the can under it’s newly found energy and flies away with it.
Advertising Agency: Tonic Africa, Cape Town, South Africa
Executive Business Director: Jason Slinger
Account Executive: Kirsty Webster
Creative Director: Vincent Raffray
Copywriter: Richard Marshall
Art Director: Peter Walker
Agency Producer: Alexis Roberts
Production House: In-house
Directors: Peter Walker, Vincent Raffray
DOP: Vincent Raffray, Peter Walker
Special Effects: Three-Two-One Enterprises
Bee Keeper / GoPro Aerial: Voytek Modrzewski
Quadrocopter Pilot: Toni Unterberger
Off-line Edit: The Bridge
Post Producer: Charles Champion
Editor: Morné Jacobsz
Post Production: Searle Street Post
Final Grade: David Grant
On-line: Charmaine Greyling
This is Doug Pitt, the second most famous Pitt in his family. Unlike his brother, Doug’s not a super star, he’s never been featured on the front page and never made big bucks from a celebrity endorsement. Virgin Mobile believe in a fair go for all, and want your help to make things a little fairer in the Pitt family. Visit http://fairgobro.com.au and show Doug some ‘like’.
Advertising Agency: Euro RSCG / One Green Bean, Australia
Advertising Agency: Ogilvy Brazil, Rio De Janeiro, Brazil
Chief Creative Officer Anselmo Ramos
Executive Creative Director / Copywriter: Paco Conde
Executive Creative Director: Roberto Fernandez
Art Director: Joao Coutinho
Motion Creative Director: Tulio Inoue
Motion Artists: Thiago Bancaro, Guilherme Todorov
Producers: Gilberto Filho, Patricia Cortes, Veronica Beach, Renata Neumann
Heads of digital: Daniel Tartaro, Tatiana Michelan
Digital Account Director: Tomaz Praca
User Experience Director: Pablo Moura
User Experience Designers: Rodrigo Lima, Fred Celestino
Typographer: Ramon Muniz
Creative Technologist: Juscelino Vieira
Planners: Bruno Cunha, Camila Coelho
Account Director: Mauro Frota
Account Executive: Amanda Madeiros
Advertising Agency: Cheil Worldwide, Seoul, South Korea
Executive Creative Director: Thomas Hongtack Kim
Creative Director: Joohoon Lee
Art Directors: Jinwoo Ryu, Hyungkyun Oh, Jaeyeon Kim, Minjoo Kim, Jiyeon Choi, Chaehoon Lee
Copywriters: Youngjun Kim, Yukyung Joo, Yongkyu Choi, Jieun Park
Producer: Dukwon Jang
Designers: Chang-hwa Yeo Taejin Kang, Myeongjoon Joo, Jaechul Lee, Yunsung So, Byoung-hee Kang, Dongwook Kim, Jaehyuk Yoo, Dohyun Kim, Seung-goo Kang, Seukho Lee, Heesoo Kim, Jaedeok Kang, Jinho Lee, Jiwon Choi, Joonho An
Advertising Agency: DDB Group, New Zealand
Executive Creative Director: Andy Fackrell
Creative Director: Steve Kane
Copywriter / Art Director: Jonathan McMahon
Art Director / Copywriter: Lisa Fedyszyn
Copywriter / Art Director: Simone Louis
Art Director / Copywriter: Toby Morris
TV agency producer: Jane Mill
Print Producer: Andy Robilliard
Print Designer: Amanda Summersby
Account Director: Jenny Travers
Account Executive: Amy Pollock
Planner: Jamie Barrett
Advertising Agency: Clemenger BBDO, Sydney, Australia
Executive Creative Director: Paul Nagy
Creative Director: James Theophane
Creatives: Ben Clare, Luke Hawkins
Agency Producer: Dave Flanagan
Account Management: Emily Perrett, Anna Walters, Jacqueline Nunns
Lead Flash Programmer: John Knutsson
Web Engineer: Ben Cai
Advertising Agency: Showpony Advertising, Adelaide, Australia
Creative Director: Parris Mesidis
Art Director / Copywriter: Nic Maumill
Advertising Agency: The Martin Agency, USA
Executive Creative Directors: Joe Alexander, Jorge Calleja
Creative Directors: Dave Muhlenfeld, Magnus Hierta
Art Director: Brig White
Executive Producers: Steve Humble, Kathy Lippincott
Producer: Heather Tanton
Associate Producer: Caroline Helms
Account Team: Rich Weinstein, Laurel Busony, Molly Holmes, Chloe Bos
Planning Director: John Gibson
Production Company: Smuggler
Live Action Producer: Steve DeVore
Director: Psyop
Creative Directors: Todd Mueller, Kylie Matulick
Director of Photography: Florian Stadler
VFX Company: Psyop
Executive Producer: Luisa Murray
Producer; Shannon Alexander
Creative Director: Todd Mueller, Kylie Matulick
VFX Supervisor: Lane Jolly
Designers: Georgia Tribuiani, Velwyn Yossy, Zoe Wishart
Storyboard Artist: Hugh Keenan
Editor: Brett Nicoletti
Lead Technical Director: Kim Stevenson
Lead Flame: Kim Stevenson
Compostior: Kim Stevenson
Animators: Kendra Ryan, Dylan Spears
Colorist: Kim Stevenson
Music Company: Elias Arts
Composer: Fritz Doddy
Executive Producer: Kala Sherman
Original Music: Dave Muhlenfeld
Advertising Agency: BBR Saatchi & Saatchi, Tel-Aviv, Israel
Creative Directors: Nadav Presman, Sharon Refael
Art Director: Michal Gonen
Copywriter: Orit Bar-Niv
VP Production: Dorit Gvili
Production Manager: Gali Starkman
Group Account Head: Shani Shaul
Account Supervisor: Yael Sulzbacher
Account Executives: Lia Glikman, Yarden Enosh
Senior Planner: Nir Abraham
Planner: Doron Bar-Gil
Traffic: Ronit Doanis, Michal Mena
Media: Vered Mevorach, Oleg Shaposhnikov, Yael Attar, Einat Levi
Production Company: Shoshi & Udi
Director: Ram Baruch
Costume Designer: Maor Tzabari
Setting Designer: Shmulik Ben-Shalom
Dance Group: Inbal Pinto / Avshalom Pollak Dance Company
Music: Shmulik Noifeld, Avi Balleli
Advertising Agency: Terri & Sandy Solution, New York, USA
Creative Directors: Terri Meyer, Sandy Greenberg
Art Director: Juan Pablo Gomez
Copywriter: Todd Condie
Pain isn’t always obvious. To show how we often miss the warning signs, we created ambigrams and printed the ads upside down in magazines. At first glance, the reader sees a positive phrase. But when the ad is inverted, the copy reveals a sentiment quite the opposite – revealing the hidden feelings of those who are lost and depressed.
Advertising Agency: Publicis, Singapore
Worldwide Creative Director: Erik Vervroegen
Chief Creative Officer: Ajay Thrivikraman
Associate Creative Director: Kris Ng
Art Directors: Kris Ng, Jia Ying Goh, Pei Ling Ho
Copywriters: Pei Ling Ho, Jia Ying Goh, Kris Ng
Typographers: Jia Ying Goh, Kris Ng
Photographer: Sebastian Siah Shooting Gallery Asia
Digital Imaging: Issac Aloysius Goh
Producer: Michael Kan
Agency Producer: Lynn Cheng
While in our market it is common to send luxurious Christmas Gifts, the challenge was to stand out by creating an innovative and disruptive present to send to our clients, with a special message about how important is to stimulate the creative process while thinking about brands. By doing this, we wanted our clients to feel how pleasant -and profitable- can be to think out-of-office, and make a statement about our Ideas Laboratory’s working process. So, we create an original Holiday Greeting Message that transmits the essence of our Ideas Laboratory.Since our investigations showed that the best ideas were thought up in the shower, we wanted to be there. We found the best way to do it: by developing a special soap, with citric scents and exfoliating seeds that broaden and clean the mind that enhances creativity.
Advertising Agency: IDEASLAB, Montevideo, Uruguay
Creative Director: Leandro Gómez Guerrero
Art Director: Fernando Struyas
Copywriter: José Majó
Ideas manager: Daniela Varela
Director: Anton Terni, Transparente Films
Executive Producer: Gabriel Richieri, Transparente Films
Producer: Noelia Cavedagni
Editor: Verónica Tippmann
Advertising Agency: Talent, São Paulo, Brazil
Chief Creative Officer: João Livi
Creative Director: João Livi
Copywriter: Ligia Mendes
Art Director: Alex Gonçalves
Print Producer: Ingo Santos, Matias Santos
Art Buyer: Mario Coelho
Illustrator: Estúdio Icone
I TO NIJE SVE! came up with a new answer to the question – “Who are your clients and what campaigns you’ve done?” We’ve wrapped “out the box” ideas and designs “inside the box”, it is neither more nor less than the audio cassette and is naturally called “Best of I TO NIJE SVE!”
Advertising Agency: I TO NIJE SVE, Zagreb, Croatia
Creative Director: Alen Kekic
Art Director: Zvonimir Mandic
Copywriter: Martin Mrzljak
Graphic Designer: Petra Ruzman
