“Don’t let the stains tell the wrong story.
Restaura Car.
Car Cleaning.”
Advertising Agency: Hermandad, Brazil
Creative Director: Paulo Lima
Art Director: Pedro Teixeira
Copywriter: Hélio Maffia
Illustrator: Douglas Reis
Planner: Rafael Forti
Advertising Agency: JWT, Toronto, Canada
Creative Directors: Martin Shewchuk, Paul Wales
Associate Creative Director: Don Saynor
Art Director: Jason Soucé
Copywriter: Gord Yungblut
Agency Producer: Geraldine McMulkin
Account Services: David Gibb, Urmilla Coelho
Illustrator: Jessica Nichols, Jason Soucé
Graphic Designer: Michelle Preast
“Milk’s favorite cookie.”
Advertising Agency: Cheil Worldwide, Seoul, South Korea
Advertising Agency: Innocean Worldwide, UK
Creative Director / Art director: Dom Sweeney
Creative Director / Copywriter: John Crozier
Planner: Vishal Badiani
Illustrator: Justin Shill
Account team: Tim Manners, Lilian Fox
To draw the attention of young creatives from the Portuguese ad community, Fuel Lisbon decided to use two of the most awarded creatives in the world – whom by the way started getting famous while working in Portugal – Icaro Doria and Chacho Puebla. Although Icaro (famous for his “Flags” Campaign) and Chacho (the brain behind the multi awarded “Museo Efemero”) are no longer working in Portugal (Icaro Doria returned to his homeland São Paulo to start-up Wieden Kennedy Brazil and Chacho Puebla is now at Lola Madrid), their stories and awards continue to inspire young creatives in Portugal year after year. While Icaro and Chacho supported the idea from the beginning, the agency soon realized that it wouldn’t be possible to actually have them on the spot. So the “look-alike version” started making sense. It the spot, two Icaro and Chaco “wanna-be’s” challenge young creatives everywhere to be the next creative popstars. Or as the pay-off says “Be the next Icaro Doria. Be the next Chacho Puebla.”
Advertising Agency: Fuel Lisboa, Portugal
Creative Directors: Marcelo Lourenço, Pedro Bexiga
Copywriter: Andreia Ribeiro
Art Director: Ricardo Marques
Tv Producer: Pedro Silva
Directors: Alexandre Montenegro, Nuno Portimão
D.O.P: Vitor “Maninho” Rebelo
Sound Design: Dizplay
Music: Nuno Tempero
Approve By: Ana Paula Costa
Cork boards are widely used for highlighting the important dates and evens. This calendar is the cork board (65 x 100 cm) with the map and the dates for the whole year. Specially produced Geo-tagging pins let consumer track the motion of Mitsubishi SUV on day to day basis.
Advertising Agency: Kaffeine, Kiev, Ukraine
Creative Directors: Anze Jereb, Dima Tsapko
Art Directors: Roman Davydyuk, Dima Tsapko
Copywriter: Nadya Skrynnyk
Illustrator: Roman Davydyuk
Advertising Agency: Leo Burnett Iberia, Madrid, Spain
Executive Creative Director: Juan García-Escudero
Creative Supervisor: Fred Bosch
Copywriter: Fred Bosch, Juan García-Escudero
Art Director: Gilberto Barros
Digital Creative: Fred Bosch, Gilberto Barros, Juan García-Escudero
Head of Digital: Asier García
Head of Programming: Víctor Moreno
Programmer: Luis Marcano
Head of Online PR: Sarah Okrent
Animator: Lucas Pasquini
Advertising Agency: Grey, Tokyo, Japan
Group Creative Director: Kanji Miyagawa
Creative Director: Koichi Hosoya
Art Director: Daisuke Suzuki, Yukika Anan
Copywriter: Yukika Anan
Producer: Yuta Sato
Production Company: Amana
Photographer: Makoto Horiuchi
Retoucher: Kazuyo Ohi
Assistant Producer: Katsuro Okunuki
Advertising Agency: Grey, Tokyo, Japan
Group Creative Director: Kanji Miyagawa
Creative Director: Koichi Hosoya
Art Director: Daisuke Suzuki, Yukika Anan
Copywriter: Yukika Anan
Producer: Yuta Sato
Production Company: Amana
Photographer: Makoto Horiuchi
Retoucher: Kazuyo Ohi
Assistant Producer: Katsuro Okunuki
Advertising Agency: Y&R, Dubai, United Arab Emirates
Creative Director: Shahir Zag, Kalpesh Patankar
Copywriter: Shahir Zag
Art Director: Kalpesh Patankar
Photographer:The Remix Studio
Illustrator: The Remix Studio
“Avoid the confusion.”
Advertising Agency: M&C Saatchi, New Zealand
Executive Creative Director: Dave King
Copywriter: Dave King
Art Director: Frances Cooke, James Bowman
Photographer: stephen langdon
Retoucher: Neal Morshead
Account: Lou Devine, James Johnston, Emma Dalton, Louise Larkin
“Make Christmas more cinematic.”
Advertising Agency: 1861 United, Milan, Italy
Executive Creative Directors: Pino Rozzi, Roberto Battaglia
Creative Directors: Giorgio Cignoni, Federico Ghiso
Art Director: Giorgio Cignoni
Copywriter: Federico Ghiso
Photographer: Carioca
Post Producer: Carioca
Advertising Agency: Ogilvy, Guatemala City, Guatemala
Chief Creative Officer: Ramiro Eduardo
Executive Creative Director: Miguel Mayen
Creative Director: Herberth Monterroso
Copywriter: Otto Gramajo
Art Director: Christina Irving-bell
Illustrator: Fernando Mira
Design: Vinicio De Leon
Account Manager: Tete Del Cid
Advertising Agency: McKee Wallwork Cleveland, USA
Creative Director: Bart Cleveland
Copywriters: Bart Cleveland, Maria Hicks
Art Director: Bart Cleveland
Advertising Agency: Euro RSCG Chicago, Chicago, USA
Chief Creative Officer: Jason Peterson
Associate Creative Director (Art): Baptiste Limb
Senior Copywriter: Ecole Weinstein
Production Company: Supply & Demand, New York, USA
Director: Matt Lenski
Advertising Agency: Draftfcb, Venezuela
Creative Directors: Paula Caminos, Exequiel Rodriguez
Art Director: Lorena Lozada
Copywriter: Paula Caminos
Photographer: Paula Caminos
Advertising Agency: Walker, Zurich, Switzerland
Creative Director: Pius Walker
Copywriter: Martin Arnold
Art Director: Nik Hodel
Design: Andrea Bissig, Signe Fleischmann
Account Manager: Sabine Roder
Advertising Agency: Draftfcb, Caracas, Venezuela
Creative Director: Exequiel Rodríguez
Art Director: Miriángela Villegas
Copywriter: Diogenes Méndez, Juan Delgado, Exequiel Rodríguez
Producer: Ciano González
Advertising Agency: DLVBBDO, Milan, Italy
Executive Creative Director: Stefania Siani, Federico Pepe
Art Director: Federico Pepe
Copywriter: Stefania Siani, Matteo Maggiore
Graphic Designer: Giulia Zoavo
Director: Marta Vismara
Dop: Marcello Dapporto
Producer: Beatrice Pepe
Production Company: H Films
Post production: Bloompix
Mix Audio: Top Digital
Frieze Films’ Rob Malpage directed this 3D cinema experience for Mercedes Benz to illustrate its Night View Assist feature. This is an awards version that shows a 2D playout of the 3D advert as well as the actual cinema experience.
Advertising Agency: Net#work BBDO, Johannesburg, South Africa
Executive Creative Director: Rob McLennan
Art Director: Bruce Anderson
Copywriter: Rob Rutherford
Agency Producer: Caroline Switala
Production Company: Frieze Films
Producer: Cat Lindsay
Director: Rob Malpage
Director of Photography: Rob Malpage
Editing: Left Post Production
Post Production: Ministry of Illusion
