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Worldwide Short Film Festival: World’s Shortest Billboard

Advertising Agency: doug & serge, Toronto, Canada
Chief Creative Officer: Doug Robinson
Creative Director: Ian Schwey
Art Director: Mike Jones
Copywriter: Cam Hudson
Music composition: Erik Solarski
Published: May 2011


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Reebok Easytone: Turn

Reebok Easytone: Turn, 3

Reebok Easytone: Turn, 2

Reebok Easytone: Turn, 1

“Easy Tone. Exclusive butt toning technology.”

Advertising Agency: DCS, Porto Alegre, Brazil
Creative Director: Grace Meurer, Roberto Callage
Art Director: Diego Wortmann
Copywriter: Samir Arrage
Illustrator: Leograf
Photographer: Estudio Mutante
Published: March 2011


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Amnesty International: Mug shot Albertina

In order to celebrate the 30th anniversary of Amnesty in Portugal, FUEL created a press and poster campaign, that uses real mug shots from the Pide Archives (the notorious Political Police from the old dictatorship days). The campaign was inspired by the book “Por Teu Livre Pensamento”, by Portuguese photographer João Pina, that interviewed and photographed several ex-political prisoners.

Advertising Agency: Fuel, Lisbon, Portugal
Creative Director: Marcelo Lourenço, Pedro Bexiga
Art Director: Pedro Bexiga
Copywriter: Marcelo Lourenço
Producer: Miguel Barbosa
Account Director: Sergio Resende
Photographer: João Pina
Account Manager: Joana Gomes Pedro
Published: May 2011


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Telepizza Extra Cheese: Giant Octopus, Giant Kong

36592_Giant_Octopus

36591_Giant_Kong

Advertising Agency: Nostrum, Santiago, Chile
Executive Creative Director: Alvaro Becker
Creative Director: Armando Macchi
Art Director: Rodrigo Geisse
Copywriter: Rodrigo Geisse
Illustrator: La Mano Estudio
Published: May 2011


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K2R Stain Remover: Ketchup, Ice Cream

Advertising Agency:TBWA, Paris, France
Creative Director: Rémi Noël, Eric Holden
Art Director: Mohamed Bareche
Copywriter: Daniel Perez
Account Director: Siegrid Bourgois
Photographer: Sacha Goldberger
Account Manager: Teddy Notari


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Hasbro Risk: Sarkozi + Gaddafi, Putin + Dmitry, Obama + Bush, Fidel + Raul

Hasbro Risk: Sarkozi + GaddafiHasbro Risk: Putin + DmitryHasbro Risk: Obama + BushHasbro Risk: Fidel + Raul

“Risk. The game of global domination.”

Advertising Agency: Grey, Mexico
Chief Creative Officer: Andrés Martínez Echeverría
Creative Directors: Juan Pablo Torres, Christian Valderrama
Art Directors: Juan Pablo Torres, Christian Valderrama
Illustrators: Juan Pablo Torres, Christian Valderrama


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Griffith University: Griffith Criminology And Criminal Justice Brochure

Griffith University: Griffith Criminology and Criminal Justice Brochure

Junior, Brisbane revised Griffith University’s A4 Criminology and Criminal Justice brochure. The purpose was to make the brochure more relevant to school leavers. The solution was a very different sort of brochure.

Advertising Agency: Junior, Brisbane, Australia
Creative Director: Jonathan Drapes
Art Director: Alan Crowne
Copywriter: Charles Schaefer
Published: May, 2011


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Griffith University: Trojan Suitcase

36255_Trojan_Suitcase

To promote Griffith University’s award winning international reputation where it counts, suitcases designed by Junior, Brisbane were turned into mobile billboards, which were then given to Griffith’s international students and traveling faculty. The red suitcases featured the University’s logo and the line “Get a global perspective”. The result was free advertising in international airports all around the world.

Advertising Agency: Junior, Brisbane, Australia
Creative Director: Jonathan Drapes
Art Director: Alan Crowne
Copywriter: Charles Schaefer
Producer: Todd Adams
Account Manager: Bart Guy


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Librairie L’Échange: Self-Hypnosis, 12 Bedtime Stories, Lives Of The Paraohs, Natural Contraception

Librairie L'Échange: Self-Hypnosis

Librairie L'Échange: 12 bedtime stories

Librairie L'Échange: Lives of the paraohs

Librairie L'Échange: Natural contraception

Advertising Agency: Brad, Montreal, Canada
Creative Director: Carle Coppens
Art Director: Patrick Seymour
Copywriter: Carle Coppens
Illustrator: Patrick Seymour
Published: May 2011


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Call for Volunteers: The one that got away

Advertising Agency: DDB, Auckland, New Zealand
Executive Creative Director: Toby Talbot
Creative Director: Regan Grafton
Art Director: Damien Galvin, Jonathan McMahon, Lisa Fedyszyn, Rory Mckechnie
Copywriter: Damien Galvin, Jonathan McMahon, Lisa Fedyszyn, Rory Mckechnie
Head of Art: Dave Brady
Graphic Designer: Casey King, Cliff Li
Advertising Agency Producer: Nick Conetta
Retoucher: Gordon Moir
Published: June 2011


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Nohair Laser: Carpet


Advertising Agency: Euro RSCG Düsseldorf, Germany
Chief Creative Officer: Felix Glauner
Creative Directors: Torsten Pollmann, Marjorieth Sanmartin
FFF Producer: Christoph vom Bauer
Account: Daniel Grube
Actress: Julia-Maria Köhler
Film Production: element e
Director: Georg von Mitzlaff
Camera: Sebastian Winterø
Producer: Patrick Dettenbach, Johannes Pröhl
Postproduction: Pirates ‚n Paradies
Editing: Heike Schugens, Frauke Wolf
Music Composer: Yessian Hamburg
Music / Sound Design: Mathias Willvonseder, Erik Schuiten


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Millward Brown: African, Jewish, Muslim

Millward Brown: African

Millward Brown: Jewish

Millward Brown: Muslim

Advertising Agency: Young & Rubicam, Brazil
Chief Creative Officer: Rui Branquinho
Creative Directors: Flávio Casarotti, Sérgio Fonseca
Copywriter: Laura Esteves
Art Director: Daniel Salles
Planner: David Laloum, Cesar Ortiz
Photographer: Allard
Published: May 2011


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Date a Dog: Old Man, Young Man, Old Lady

Date a Dog: Old ManDate a Dog: Young ManDate a Dog: Old Lady

“Give a shelter dog a new home. Come sniff them out at www.dateadog.nl”

Advertising Agency: Eigen Fabrikaat, Amstelveen, The Netherlands
Art Director: Thomas Nieuwenhuizen
Copywriter: Jasper Symons
Photographer: Arthur Mebius
Operator: Stephan Lesger
Published: June 2011


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Fondation pour l’enfance: Three Generations

Advertising Agency: Publicis Conseil, Paris, France
Creative Director: Olivier Altmann
Copywriters: Marc Rosier
Art Director: Jean-Marc Tramoni
Director: Les Uns
Production company: Stink
Post Producer: WAM
Sound Producer: Boris Jeanne / WAM
Published: April 2011


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Bäckerei Tröller: Really Good Bread

Bäckerei Tröller: Really good bread

“Bäckerei Tröller. Really good bread.”

Creative Director / Photographer: Lukas Bausch
Copywriters: Lukas Bausch, Tilman Weiss
Published: May 2011


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Canada’s Accessible Media: Jeff’s Day


In Canada, we are lucky to have policies that look out for Canadians of all disabilities, and a broadcasting system that makes its programming available to them with the help of organizations such as AMI.

Advertising Agency: TBWA, Toronto, Canada
Chief Creative Officer: Jack Neary
Copywriter / Creative Director: Allen Oke
Art Director / Creative Director: Mark Mason
Agency producer: Nadya MacNeil
Account Director: Helen Winfield
Account Executive: Ben Turner
Director/Producer: David Grabias
Executive Producer for Artifact Studios: Anne Edgar
Executive Producers for B-Reel: Susan Rued Anderson, Pelle Nilsson
Producer for B-Reel: Joanne Duray
Associate Producer: Amy Brown
DP: Howard Shack
Editor: Matt Coddaire
Sound: Chad Hunt
Gaffer: Tim Breen
Production Manager: Jono Nemethy
Production Assistant: Tara Hughes
Production Assistant: David Vanstone


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Master Lock: Marines, Riot Police, Knights

Master Lock: MarinesMaster Lock: Riot policeMaster Lock: Knights

“Master combination locks”

Advertising Agency: FoxP2, Cape Town, South Africa
Creative Directors: Justin Gomes, Andrew Whitehouse
Art Director: Reijer van der Vlugt
Copywriter: Justin Osburn
Photographer: Reijer van der Vlugt
CG Artist: Egbert Westra
Published: May 2011


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Nokia: Satyr, Hooded

Nokia: SatyrNokia: Hooded

Advertising Agency: JWT, Delhi, India
Chief Creative Officer: Adrian Miller
Creative Directors / Art Directors / Copywriters: Nazly Kasim, Davina Tan
Sculptor: Lisa Black
Photographer: Evie Mackay


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