February 22, 2010 at 09:50 · Filed under Ambient/Outdoor/Direct
Many accidents happened on train crossing gate in Indonesia. Cars, motorcycles, even people often cross the railways when the alarm is on and the gate is moving down. It is very dangerous! Instead of putting unusual notice board poster (that people never notice), they installed a giant cleaver shaped poster on the gate to remind people about the dangerous. The copy says, “Don’t be reckless, Stay safe.” People clearly receive a relevant message in an unexpected way and it grabs many attentions. The giant cleaver made drivers stop when the alarm is on as the gate moving down. It has been a breakthrough that Indonesian Railways ever did.
“Don’t be reckless. Stay Safe.”
Advertising Agency: EURO RSCG Adwork, Indonesia
Executive Creative Director: Ndang Sutisna
Art Director: Aditya Agung Prakasa
Copywriter: Aldy Dewandhana
Published: December 2009, at Kalibata Train Station, Jakarta
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February 22, 2010 at 07:54 · Filed under Ambient/Outdoor/Direct
“Pull out our children from domestic Violence. Push the phone number.right now!”
Advertising Agency: Promofactory, Seoul Korea
Executive Directors: Kim Young Jea
Creative Director: Cho Kwan Hee
Account Executives: Ahn Jung Min, Choi Ji Won
Art Director: Cho, Kwan Hee
Copywriter: Cho Kwan Hee, Jung Keun Oh
Account Staff: Kim Seon Eung
Photographer: Cho Kwan Hee
Published: January 2010
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February 22, 2010 at 07:48 · Filed under Print/Poster
“For those who want to, but can’t.”
Advertising Agency: Prolam Y&R, Santiago, Chile
Executive Creative Director: Tony Sarroca
Creative Director: Alvaro Becker
Art Director: Andres Echeverria
Copywriter / Art Director: Pablo Urrutia
Account manager: Pablo Gacitua
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February 21, 2010 at 22:17 · Filed under Print/Poster
La Degustation is a Prague gurmet restaurant nominated for Michelin. Its objective is to bring Czech cuisine back the fame which it had in the past. Food is prepared from cook book from 1920 and its quality can easily triumph the international delicacies.
Advertising Agency: Leagas Delaney, Prague, Czech Republic
Creative Director: Tereza Sverakova
Art Director: Pauline Kerleroux
Copywriter: Tereza Sverakova, Igor Paleta
Illustrator: Jan Turek
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February 21, 2010 at 02:43 · Filed under Print/Poster
“Thousands of women in Israel are held against their will in the prostitution industry. Don’t be an accomplice.”
Advertising Agency: Mccann Erickson, Tel Aviv, Israel
VP Creatives: Tal Raviv, Eldad Weinberger
Creative Director: Sigal Abudi
Art Director: Dana Moshkowitz
Copywriter: Ami Alush
Photographer / Graphic Designer: Yan Fedoroff
Published: December 2009
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February 20, 2010 at 14:35 · Filed under Print/Poster
“It’s not nature who should adapt. Skoda Auto. Disposing of old cars and car parts property.”
Advertising Agency: Leagas Delaney, Prague, Czech Republic
Creative Director: Tereza Sverakova
Art Director: Pauline Kerleroux
Copywriters: Tereza Sverakova, Igor Paleta
Photographer: Goran Tacevski
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February 20, 2010 at 14:27 · Filed under Ambient/Outdoor/Direct
“Insert your hand to get the feeling.”
Advertising Agency: Saatchi&Saatchi/Saatchi&SaatchiX, Frankfurt, Germany
Creative Director: Mark Karatas
Art Director: Rod Henriques
3D Illustrator: Lars Zimmermann
Account: Linda-Aileen Schlodder
Photographer: Georg Dörr, Martin Joppich (Lumen)
Published: December 2009
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February 19, 2010 at 15:08 · Filed under Italian Adv, Print/Poster
“SPI insulating windows. When you want to shut out the world.”
Advertising Agency: D’Adda, Lorenzini, Vigorelli, BBDO, Milan, Italy
Creative Directors: Stefania Siani, Federico Pepe
Copywriter: Giovanni Salvaggio
Art Director: Anselmo Tumpic
Illustrator: Petar Meseldžija
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February 19, 2010 at 12:35 · Filed under Print/Poster
“XBOX 360. Wireless controller.”
Advertising Agency: FP7, Bahrain
Executive Creative Director: Parsoon Joshi
Creative Director: Fadi Yaish
Art Director: Supparat Thepparat
Copywriter: kongpope siriwattanagarn
Photographer: Anuchai -Remix Bangkok
Account manager: Govind Pandey
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February 19, 2010 at 10:21 · Filed under Print/Poster
Advertising Agency: McCann Worldgroup, Bangkok, Thailand
Chief Creative Officer: Martin Lee
Creative Director: Santi Suwanvalaikorn
Art Director: Naree Leungvititgoon
Copywriter: Martin Lee, Santi Suwanvalaikorn
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February 19, 2010 at 08:12 · Filed under Print/Poster
“Get her back. Kitadol.”
Advertising Agency: Prolam Y&R, Santiago, Chile
Executive Creative Director: Tony Sarroca
Creative Director: Francisco Cavada
Art Director: Jorge Muñoz
Art Director: Carlos Carrasco
Copywriter: Fabrizio Baracco, Cristian Martinez
Account Manager: Francisco Cardemil
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February 19, 2010 at 04:38 · Filed under Print/Poster
Advertising Agency: Network BBDO, Johannesburg, South Africa
Executive Creative Director: Rob McLennan
Creative Director: Graeme Jenner
Art Director: Byron Liatos
Copywriter: Tim Beckerling
Art Director: Sean Harrison
Photographer: David Prior
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