The task was to develop a mailing that generated donations for children in need. To make a donation, you needed to remove a form from this cardboard slipcase. When you slid out the form, the image on the cover changed: a child was magically removed from the street and placed in a safe home.
Agency: Scholz & Friends, Hamburg, Germany
Creative Directors: Richard Jung, Matthias Schmidt
Art Director: Martin Dlugosch
Copywriter: Dennis Lueck
Photographer: Corbis, Getty Images
Graphic Designers: Edwin Immel
Postproduction: Metagate GmbHm, Hamburg
September 24, 2007 at 6:53 pm · Filed under TV/Film
Agency: H, Suresnes, France
Creative Director: Gilbert Scher
Art Director: Philippe Rachel
Copywriter: Eric Galmard
Director: No Brain
Production Company: Cosa
Agency Producer: Ingrid Vasseur
Sound Production: Kouz Production
September 24, 2007 at 11:10 am · Filed under Print/Poster
Agency: Leo Burnett, London, United Kingdom
Executive Creative Director: Jim Thornton
Creative Director: Jim Thornton, David Beverly
Art Directors: Rob Tenconi, Mark Franklin
Copywriters: Mark Franklin, Rob Tenconi
Photographer: Howard McAlpine
Retoucher: Mike Warren
September 22, 2007 at 2:19 am · Filed under Print/Poster
Agency: TBWA\Whybin, Auckland, New Zealand
Executive Creative Director: Andy Blood
Art Directors: Guy Roberts, Corey Chalmers, Andy Blood
Copywriters: Andy Blood, Corey Chalmers, Guy Roberts
Photographer: Ross Brown at Match
Retouching: Andy Salisbury at Cake
Illustrators: Lewis Tamihana Gardiner, Phil Dron, David Partidge
Cultural guidance: Selwyn Muru, Inia Maxwell at tikanga.com